Which Squarespace Template is the Best


Once you finally figure out what platform you want to host your website on, the next question is “which template should I use?”

It’s tempting to just pick whichever template looks the prettiest.

This isn’t necessarily wrong, but it’s not the best way to select your template.

While looking through the template store on Squarespace, they don’t exactly tell you about the features. All you can do is see a demo and websites that are currently using that template.

So how else would you know which template is best?

Each template actually has different features. But you wouldn’t know that just by looking at the selection of templates.

For example, only a couple of templates offer a blog sidebar and even fewer offer a sidebar on the whole website.

So before you go choosing your template, we need to do some research.

After you decide on the website platform you should use, the next step is to pick out your template. Which Squarespace template is the best one? #squarespace #squarespacetemplate #webdesign

(If you already selected a template but now you aren’t sure if it’s the right one, don’t worry, you can always change templates!)

Luckily for you, there’s actually a specific group, or family as Squarespace calls them, of templates that are considered to be the best. Just ask any seasoned Squarespace expert, or even Squarespace themselves.

So, what you have been waiting for…

Which Squarespace template is the best?

Any of the templates in the Brine family.

Before we get too far, there’s something I need to be clear about. Brine is the name of a template and a template family. And yes, the Brine template is in the Brine family.

What exactly is a template family?

Well, a template family is just a group of templates that all share the same functionality capabilities.

So, you might be asking, if they all have the same capabilities then why are there so many templates within a family?

Squarespace does this so that they can show you the different things a template has to offer. You can’t show all of the options within just one template. So, Squarespace creates multiple templates featuring specific features from the family.

Plus, like I said in the beginning, most people choose their template based on the looks of the demo.

Once you know which templates are in the Brine family, you can then select your template based on looks from those template options. That way, you have less changes to make.

You will still want to play around with all of the options and change the styles to match what you really want and need for your business, but it will at least be a little less work.

The templates available in the Brine family are:

Aria, Basil, Blend, Brine, Burke, Cacao, Clay, Ethan, Fairfield, Feed, Foster, Greenwich, Hatch, Heights, Hunter, Hyde, Impact, Jaunt, Juke, Keene, Kin, Maple, Margot, Marta, Mentor, Mercer, Miller, Mojave, Moksha, Motto, Nueva, Pedro, Polaris, Pursuit, Rally, Rover, Royce, Sofia, Sonny, Sonora, Stella, Thorne, Vow, Wav, West.

You can see this list on Squarespace’s website.

Why is the Brine template family the best?

The templates in the Brine family offer the most flexibility and functionality out of all the templates offered on Squarespace.

You can see this by looking at the template comparison chart created by Paige Brunton.

When you look at the Brine row, you can see that it has the most “Yes” across the columns compared to others.

To go into more detail about why Brine templates are the best, I am going to break down each of the functionalities available.

Related: How to Build a Website with Squarespace

1. Index Pages

Index pages allow you to stack multiple pages and galleries onto of each other to create one long scrolling page. These also allow you to have full width banner images throughout a single page.

I use index pages a lot on my website.

And I get that this might not sound too interesting to you right now, but trust me, once you start designing your website index pages will become your best friend.

(This is by far my favorite feature, so that’s why I started off with it!)

2. Intro areas on every page

Every page in the Brine templates allow you to have an intro area, including blog pages. This just allows you to add a full width image to the top of any page.

3. Add blocks on top of banners and index pages

Like I said above, with index pages and into areas you can add full width images as banners. So that’s cool.

But what’s even more cool is that you can add any content block on top of those full width images.

For example, my homepage is an index page and it has an image banner and then text and a button on top of it.

Squarespace Brine template family offers banner images that allow you to place content blocks on top of

4. Style Editor Options

So all templates have a style editor, but each template’s style editor has different options available.

As you may have guessed, Brine templates style editors offer the most editing options, especially for the mobile options.

This means you can easily customize your website without having to use code. (Which of course, you don’t ever have to use code if you don’t want to.)

5. Paralax Scrolling

Paralax scrolling is when you are scrolling on a page and the banner image moves separately from your scrolling. It’s actually a pretty neat feature!

When is Brine the Wrong Choice?

Okay so, Brine templates may be amazing, but they aren’t perfect. There are some features that aren’t available, so if any of them are crucial to you, you may not want to use any of the Brine templates.

But, with that being said, there are usually workarounds to make these features happen on Brine anyways. You can either use code or purchase plugins.

I understand that isn’t something everyone is interested in doing, so in then Brine really won’t be for you if you need these features:

  • Sidebar

  • Author profiles

  • Vertical navigation

  • Automatic related posts

  • No sticky nav on desktop (it is available on mobile)

There are probably other features missing from Brine, but these are some of the popular features.

If any of those features are a top priority for you you can either select a template from another family that does offer that feature, or use Brine but find out the workaround so you can have that feature on Brine.

For more information about the Brine family templates, you can read the Brine template guide on Squarespace’s website.


I am Amanda and I am the wearer of all hats at Blondepreneur. This blog is here to help creative online entrepreneurs, like you, design and grow the successful business of your dreams. You can find blogging and business tips on the blog. And if you’re looking to save thousands of dollars and design your own professional website you can get the step by step system in Design Your Domain.